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Perfect Instagram SEO Settings to Increase Followers and Views

MR DEV TEAM

 

SEO settings and tips to grow your Instagram page and get more reach. Here’s a full setup:

✅ BASIC INSTAGRAM SEO SETTINGS

1. Optimize Your Username and Profile Name

  • Username (@handle): Should be short, clear, and related to your niche.
    (Example: @fitnessguru, @travelwithanna)

  • Profile Name (Name Field): Use main keywords here!
    Example:

    • Username: @fitjourney

    • Name: Weight Loss & Fitness Coach

2. Optimize Bio

  • Write a keyword-rich bio.

  • Tell people exactly what you offer + add a CTA (Call to Action) like "DM me for tips" or "Follow for daily inspiration."

  • Add a link (Linktree, personal website, or a product link).

3. Choose the Right Category

  • Set your Account Category (like Personal Blog, Entrepreneur, Fitness Trainer) — it helps Instagram understand your niche.

4. Use Highlights Wisely

  • Create Instagram Highlights and use keyword-rich titles (like "Workouts," "Recipes," "Travel Tips").

✅ POST LEVEL SEO SETTINGS

5. Caption Optimization

  • Use primary keywords naturally in your captions.

  • The first 2 lines are super important — make them catchy.

6. Alt Text for Images

  • Instagram lets you manually set Alt Text when uploading a post.
    (Go to Advanced Settings → Write Alt Text)
    ➔ Describe the photo using relevant keywords.

7. Hashtags Strategy

  • Use 15-30 hashtags per post.

  • Mix:

    • Popular hashtags (1M+ posts)

    • Medium hashtags (100K–1M posts)

    • Niche-specific hashtags (<100K posts)

8. Geotag Your Posts

  • Always tag your location — it helps you show up in local search results.

9. Tag Relevant Accounts

  • Tag brands, locations, or influencers (without spamming).

✅ OTHER INSTAGRAM SEO TIPS

10. Post Consistently

  • Minimum 3-4 posts per week + 2-3 stories daily.

11. Create Reels

  • Instagram is pushing Reels HARD.
    Post 3-5 Reels a week for maximum organic reach.

12. Use Keywords in Reels and Story Captions

  • Keywords help even on videos now.

13. Save and Share

  • Encourage your followers to Save and Share your posts (this boosts your post’s ranking in Instagram’s algorithm).

14. Build Engagement

  • Reply to every comment and DM.

  • Start polls, questions, and quizzes in your Stories.

15. Collaborate with Others

  • Do collaborations (Collab Posts) with creators in your niche for double exposure.

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